[Watch] Arcade Fire - “Sprawl II (Mountains Beyond Mountains)” (Interactive Video)

interesting ‘interactive’ video for a great song inspired by one of my favorite books of all time, mountains beyond mountains by tracy kidder.

somekindofawesome:

Check out the awesome new video from Arcade Fire for their track “Sprawl II (Mountains Beyond Mountains)”. There are actually two versions. At the top is the, as they call it, “traditional” version but if you jump over here you can watch the interactive version that requires some participation from yourselves. You move, they move! So much fun for a Friday afternoon. Go have some fun via Pitchfork. http://skoa.co/10p0qz